Barry’s Blog
Read the latest from Barry, including great downloads. If you want to know more, let’s have a chat.
FREE Working From Home Planner
Remote working might sound easy, but the reality can be very different. To help you, we have devised five steps to success — plus, you can download our FREE working from home planner.
Business Newsletters – 6 Top Tips for Beginners
Business newsletters are a great way of getting a message across to your staff and customers. If you are considering creating one, here are our six top tips... Internal newsletters If you are part of a large company with separate divisions and sites, internal business...
Keyword Research: 4 Steps to Improve Your Website
Writing website content without SEO keyword research is like having a dinner party on your own - the food might be great, but nobody is going to know. Ideally, you should do your SEO planning before you even start building your website. That way your site map...
What is a professional copywriter?
You’ve probably heard the term professional copywriter, but do you know what it actually means? Here is our guide to copywriting and why content marketing is a vital tool for businesses. What is a professional copywriter? Copy refers to any written material, and more...
Freelance Copywriter: 6 Ways I Can Boost Your Business
As a freelance copywriter, I can create engaging copy to enhance your company’s online profile. Find out how great content can benefit your business... Many people think they can find time to write the words for their website or marketing material, but the task can...
LinkedIn Business Page: 4 Tips to Add Followers
Creating your LinkedIn business page is easy, but how can you increase the number of followers? There are many reasons why small businesses should create a LinkedIn business page on the LinkedIn social media platform. For example, boosting your brand's profile will...
LinkedIn Post Ideas: How to be More Personal
Struggling to come up with LinkedIn post ideas? Considering adding more personal feelings on your profile, but don't want to be accused of sharing ‘too much’? As a freelance social media manager, I often come across clients who want to promote a softer, more engaging...
Discover 5 ways to boost your Facebook SEO
You’ve probably reviewed and improved the search engine optimisation (SEO) of your business website, but have you heard about Facebook SEO? You may not realise how much your social media pages can affect your search engine ranking through attracting and engaging with...
5 reasons why a freelance social media manager must review the competition
Being a freelance social media manager involves a lot more than simply creating posts and managing engagement for clients. Before a post is written, I undertake a thorough review of the client's current activity and compare this to their main competitors. Judging the...
Social media defamation – how to avoid being sued
Social media defamation caused by offensive online posts has become commonplace in today's digital world - so how can you avoid ending up in court? To understand what this means to you and your social media activity, you first need to understand the basics of media...