How do you share your personal feelings on LinkedIn, without being accused of sharing ‘too much’? Many of my clients want to promote a softer, more engaging side of their business, without resorting to sharing videos of dancing kittens. The truth is, it’s a fine line....
How is business? You must have heard this question hundreds of times, but has anyone ever asked you ‘how are your competitors?’ Judging the success of any business requires much more than just looking at figures on a balance sheet. You might be really pleased to have...
Freelance blog writers can help businesses of all shapes and sizes. From super-size corporations to start-up sole traders, every company has a unique story to tell. I have been writing about businesses for more than 20 years, firstly as a reporter and then Commercial...
Entering business awards may seem like hard work, but can you afford not to? Recently I had the pleasure of informing a client that they had been shortlisted in two categories of a prestigious regional business awards. They were surprised, mainly because they had only...
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