Business newsletters are a great way of getting a message across to your staff and customers. If you are considering creating one, here are our top tips… Internal Newsletters If you are part of a large company with separate divisions and sites, internal business newsletters are a simple tool to ensure everyone is aware of …
Writing website content without SEO keyword research is like having a dinner party on your own – the food might be great, but nobody is going to know. Ideally, you should do your SEO planning before you even start building your website. That way your site map structure and content are working together to get …
You’ve probably heard the term professional copywriter, but do you know what it actually means? Here is our guide to copywriting and why content marketing is a vital tool for businesses. What is copy? Copy refers to any written material, and more specifically to text used for websites, newspapers, magazines, marketing and books. Before the …
Professional copywriters can create engaging copy to enhance your company’s online profile. Find out how great content can boost your business… Many people think they can find time to write the words for their website or marketing material, but the task can soon seem overwhelming, especially when you have to run your day-to-day business. If …
What is copywriting? The English language is your company’s greatest tool… and it’s FREE. So whether you are writing a blog or a brochure, here are some of my essential content writing tips… WHAT’S IT ABOUT? Your headline and introduction need a clear focus, take time to think of your target audience. Be careful not to …